To ready for a Rio runway, embodying the region’s innate summertime vibes is a must. “The show is at a beautiful outdoor venue in Rio—it’s very tropical here,” says Daisy Jones and The Six actor Camila Morrone, who attended Carolina Herrera’s resort 2024 seaside show on Thursday. “This is my first time in Brazil, and I just wanted to do an homage to the beautiful Brazilian people.”
That ode came down to a beauty look that took its cues from the easy glamour of a Rio beach day—tousled lengths, creamy makeup, and a sense of effortless sensuality, all executed at the city’s Santa Teresa Hotel. “Camila is hot, and with the way she moves her hair, she has this incredible messy hair in front of the beach like a ‘Carioca girl,’” says Marcos Proença, who pivoted from soft waves to a straighter styling at Morrone’s request. Proença relied on Eudora Siàge Resgate Imediato Spray for texture and protection, along with his own tried-and-true tricks for that essential oomph. “The secret for volume is to dry the hair up all the way, and after the blow dry, put cold air to finish,” he shares.