Crocs has joined forces with 3D e-commerce company Obsess to introduce the innovative Crocs Jibbitz Experience. This immersive online platform encompasses five virtual sections inspired by Crocs’ popular Jibbitz charm categories, including captivating themes like food, animals, and letters.
Accessible through mobile and desktop web browsers, the Crocs Jibbitz Experience delivers a seamless and user-friendly platform for customers to explore and engage with the brand’s charm customization offerings.
“Obsess has built a strong partnership with Crocs over the past year, whereby both of our teams are empowered to lean into innovation and new virtual technologies, like the Jibbitz Customizer,” Neha Singh, founder and CEO at Obsess, said in a statement. “The Jibbitz Experience is a perfect example of marrying personalization with discovery-driven shopping, in order to drive prolonged customer value through virtual.”
Image Credit: Crocs