Pop-Up Fashion Websites – Asos’ Sample Sale Website Shares Prices Everything at £5 (TrendHunter.com)

Asos launched a new e-commerce site that brings the sample sale experience to a convenient sample sale website, where everything is £5. The site offers more than 2,000 pieces of menswear and womenswear from Asos brands like Asos Edition and Asos Design, and this pop-up website is where consumers can get last-chance, limited-time discounts of up to 90%.

On the site, shoppers will find everything from little black dresses and jumpsuits to shoes and suits, making it possible to pick up pieces like wedding guest essentials and occasionwear at a fraction of the usual cost.

With this new website, Asos is committed to reducing its inventory levels and rebalancing its stock portfolio. This move will also prevent excess stock from ending up in landfill.